Lower ticket prices in '13

[DeadMoney]

All of these Tweets below are from this morning. Not sure the parking drop will be enough, but it's a start. A report also just came over The Score (in an update) that STH prices are dropping something like 26% on average.

Daryl Van Schouwen @CST_soxvan
White Sox will be 'taking aggressive steps to lower cost of attending games next season'

Daryl Van Schouwen @CST_soxvan
Sox lowering ticket prices, 'creating affordable seating options that will be available to fans in lower and upper levels on daily basis.'

Daryl Van Schouwen @CST_soxvan
On a daily basis, corner seats in lower deck available for $20 and upper deck corner seats for $7, all season except for Opening Day, Cubs

Daryl Van Schouwen @CST_soxvan
Parking also is being dropped – to $20 (down from $25 and $23).

Daryl Van Schouwen ‏@CST_soxvan
Cheaper season ticket options as well.

[roylestillman]

Please tell me that dynamic pricing is dead.

[DeadMoney]

Originally Posted by roylestillman

Please tell me that dynamic pricing is dead.

Based on the $7 and $20 for ALL games (except OD and Cubs), it sure sounds like it might be.

[Madvora]

Nice job White Sox.

[amsteel]

25% is a big drop. Perhaps a prelude to a BIG payroll cut?

[DeadMoney]

Originally Posted by amsteel

25% is a big drop. Perhaps a prelude to a BIG payroll cut?

That's what I'm concerned of, although there's not much they can drop from the team's payroll (yet).

I'm also trying to find something more on this (at least in terms of the percentages The Score put out there), but I can't come up with anything yet.

[DumpJerry]

Originally Posted by amsteel

25% is a big drop. Perhaps a prelude to a BIG payroll cut?

Television money is increasing.

[mahagga73]

Originally Posted by amsteel

25% is a big drop. Perhaps a prelude to a BIG payroll cut?

yeah, that was the first thing I thought when I heard this. Like they know they are going to be unwatchable so they cut ticket prices. I hope that isn't the case.

[DeadMoney]

Originally Posted by roylestillman

Please tell me that dynamic pricing is dead.

Still no word on dynamic pricing, but apparently Brooks says they're eliminating prime and premier pricing. In the Tweet I got this link from, Dan Hayes said a club official mentioned wanting to reconnect with the fan base.

[amsteel]

So Club Level, Lower Box, Premium Lower, and Gold Coast & Scout Seats are staying the same/increasing?

I have a feeling alot of people in Lower Box will jump to a different section.

[palehosepub]

Originally Posted by amsteel

So Club Level, Lower Box, Premium Lower, and Gold Coast & Scout Seats are staying the same/increasing?

I have a feeling alot of people in Lower Box will jump to a different section.

My thought exactly - I am in the premium lower deck box but not in the "primo" sections within 15 rows of the field and close to the plate. I will probably trade down next year because the pricing differential looks to be substantial- unless they could be move me down and closer to the field (which I hear every year "there is nothing available" and yet I meet new STH's that moved into the "primo" areas). It doesnt make to pay the premium prices if you are on the fringes.

[WhiffleBall]

Originally Posted by palehosepub

My thought exactly - I am in the premium lower deck box but not in the "primo" sections within 15 rows of the field and close to the plate. I will probably trade down next year because the pricing differential looks to be substantial- unless they could be move me down and closer to the field (which I hear every year "there is nothing available" and yet I meet new STH's that moved into the "primo" areas). It doesnt make to pay the premium prices if you are on the fringes.

Correct, those really good seats should be get special "gold box" type status and pricing. First 5 rows between the bases would command a serious premium AND could probably get naming rights money yet those ticket holders pay the same as the seats in the last row in those sections. The only people who would complain would be the long time ticket holders who have those seats.

[Wedema]

Originally Posted by palehosepub

My thought exactly - I am in the premium lower deck box but not in the "primo" sections within 15 rows of the field and close to the plate. I will probably trade down next year because the pricing differential looks to be substantial- unless they could be move me down and closer to the field (which I hear every year "there is nothing available" and yet I meet new STH's that moved into the "primo" areas). It doesnt make to pay the premium prices if you are on the fringes.

This is good news for people with tickets in the outfield, bleachers, and upper deck but most season ticket holders have tickets in the lower box and premium lower box. The email from the Sox doesn't make it seem like these tickets will be going down much or at all.

[LoveYourSuit]

Originally Posted by amsteel

So Club Level, Lower Box, Premium Lower, and Gold Coast & Scout Seats are staying the same/increasing?

I have a feeling alot of people in Lower Box will jump to a different section.

Seats at most of these locations are business owned, investors (brokers), and wealthy people.

Those folks have no problem affording those prices for a premier location.

1) I bet 90% would hate to give up their premier locations. 2) There are plenty other people (same financial bracket) out there that would jump at the opportunity to take those seats.

I think the Sox do very well in selling 85-90% of their premier locations.

I would like to see the true number on that.

It's everywhere else in the park where they struggle to sell. This is a real good move to lower prices as they are.

[DumpJerry]

Originally Posted by amsteel

So Club Level, Lower Box, Premium Lower, and Gold Coast & Scout Seats are staying the same/increasing?

I have a feeling alot of people in Lower Box will jump to a different section.

Originally Posted by LoveYourSuit

Seats at most of these locations are business owned, investors (brokers), and wealthy people.

Those folks have no problem affording those prices for a premier location.

1) I bet 90% would hate to give up their premier locations. 2) There are plenty other people (same financial bracket) out there that would jump at the opportunity to take those seats.

I think the Sox do very well in selling 85-90% of their premier locations.

I would like to see the true number on that.

It's everywhere else in the park where they struggle to sell. This is a real good move to lower prices as they are.

LYS: not true about Lower Box. Where did you get your information? That is where my seats are and they are not corporate owned. In fact, this past season, all the seats in my row (Sec. 115, row 5) with the exception of my two seats were available at the Box Office. Over the past two years, many people who were sitting around me did not renew. Well over 15%. I won't be renewing next year due to $$ unless someone wants to buy my entire package and get all the tickets.